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French Fintech Lydia Taps Bitpanda to Let 5.5M Users Trade Crypto

Austrian crypto change Bitpanda has teamed with French cellular cash in hand app Lydia to supply Lydia's 5.5 million customers the flexibility to spend money on digital property.

Bitpanda introduced Monday its digital plus funding product is now altogether built-in with Lydia's cash in hand app, which is able to allow Lydia prospects to spend money on over 170 digital property from cryptocurrencies to commission-free three-quarter-length shares, exchange-traded cash in hand (ETF) and loved metals. Transactions are dead through Bitpanda, the announcement explicit.


French Fintech Lydia Taps Bitpanda to Let 5.5M Users Trade Crypto

Bitpanda, Austria's first tech unicorn, has been increasing its presence by way of Europe. In October, the agency partnered with an Italian open-finance platform to let Italian Banks and fintechs entry digital plus buying and merchandising companies. In the identical month, Bitpanda employed former JPMorgan government Joshua Barraclough as the brand new CEO of its superior buying and merchandising platform to push development in Europe.

"This collaboration is fully aligned with our mission to bring digital pluss into mainstream adoption and to improve investment literacy in Europe and beyond," Eric Demuth, co-founder and co-CEO of Bitpanda, explicit in an e-mail to CoinDesk.

Demuth explicit the partnership with Lydia reinforces Bitpanda's ambitions in France, the place it has been registered with the medium of exchange markets authority (AMF) since December 2021.

"France is a key market for Bitpanda and this is why we are presently opening up a local office in Paris and building a local team to own the growth in the market," Demuth explicit.

Bitpanda shouldn't be the one crypto agency quest to arrange store in France. In November, main cryptocurrency change Binance contributed $116 million to a analysis and growth initiative to assist develop the blockchain and crypto business in France.

In August, Bitpanda was valued at $4.1 billion following its Series C funding spherical. According to TechCrunch, Lydia raised a complete of $131 million in two funding rounds final 12 months. Founded in 2013, Lydia's traders embrace enterprise capital agency Accel and Chinese tech big Tencent. Lydia gives a wide range of companies together with present and shared accounts, specific loans, on the spot commercial enterprise institution transfers, cellular cash in hand and funding, the announcement explicit.

"We are the first on the French market to provide such an extensive range of digital pluss," explicit Cyril Chiche, CEO and co-founder of Lydia, in a press assertion.

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